Services
Fractional CMO
Full-stack marketing leadership on a fractional basis. I partner with you across the full commercial lifecycle, from initial positioning through demand generation and pipeline growth.
Includes: research and market analysis, brand and messaging architecture, campaign strategy and execution, website strategy and content, sales enablement, performance reporting, and marketing operations.
Product Go-To-Market
A complete commercialization system for a new product, product line, or market entry. I develop the strategy and build every asset needed to bring it to market and drive adoption.
Includes: market research, personas, competitive analysis, messaging by benefit, feature, use case, and industry, landing page, one-pager, data sheets, case studies, pitch deck, email campaign, social content, and press release.
Sales Enablement
The materials your sales team and channel partners need to move deals forward. Every asset is built based on your buyers, offering specs, and competitive positioning.
Includes: pitch decks, one-pagers, landing pages, battle cards, talking points, case studies, brochures and print assets, and distributor and partner content.
Copywriting and Content
I transform highly technical, complex, and sensitive topics into clear, engaging narratives that drive stakeholder buy-in, revenue growth, and brand awareness.
Includes: white papers, technical blog posts, email campaigns, social content, ad copy, press releases, case studies, and website copy.
Fundraising Support
Messaging and assets that ensure investors understand what you’ve built, the market opportunity and why your poised to capture it.
Includes: pitch deck strategy and design, narrative development, investor messaging, landing pages, and boilerplate communications.
Website Design & Development
Strategy-led website work. I design and build sites that communicate value clearly, convert visitors into leads, and perform in search.
Includes: information architecture, UX and UI design, copywriting, SEO architecture, CMS implementation, form and conversion optimization, and ongoing iteration.